🚴 GOOD PEOPLE DOING COOL SH*T

Ellie Krafft

📍 Prescott Valley, AZ
📸 @ellie._.krafft

👊 Meet Ellie

Ellie Krafft is a professional cyclist for Pivot Cycles and a full-time coach who’s all about the process—both for herself and the athletes she works with. Whether she’s racing at a high level or helping others perform at their best, she brings intention to everything she does.

She got into riding by chasing her brother and dad onto the High School MTB team, wanting to be just like them. Now, what keeps her coming back is the challenge—pushing her limits, learning from every race, and constantly finding ways to come back stronger.

🚴 Trail Life

When it comes to riding, Ellie keeps it fast and fun.

• Favorite Ride: Copper Basin classics
• Ride Time: “Is 10am early?” 😉
• Style: Fast descents > climbs
• Crew or Solo: Mostly solo for the peace

You’ll usually find her chasing speed on the way down—because let’s be honest, the climbs are just the price of admission.

🔥 Doing Cool Sh*t

Lately, Ellie’s been putting time in on her new Pivot Mach 4SL—and by the sound of it, she’s absolutely ripping on it.

One of her biggest accomplishments?
Launching her own business, Krafft Intention Coaching LLC. A goal she’s been chasing for a while, now fully in motion.

Right now, her focus is simple:
👉 Showing up every day with consistency and intention, trusting the results will follow.

🤝 Community Matters

Ellie is deeply rooted in the Prescott riding scene.

She leads group rides, coaches high school teams, and is constantly giving back to the next generation of riders. When it comes to inspiration, she looks up to fellow rider Erin Osborne for her work ethic, humility, and dedication to the craft.

⚡ Rapid Fire

• Ride Snack: Nerds Gummy Clusters
• Playlist: Pop rock (a little bit of everything)
• Dream Ride Location: New Zealand
• Riding Style in One Word: Fast

💬 Real Talk

Advice for someone getting into it?
Stay consistent, trust the process, and focus on getting better every day.